Major Difficulties Faced by Entrepreneurs
An entrepreneur is someone who manages, organizes and assumes the risks of starting a new enterprise or business out of an idea, regardless of their age. These are individuals who have little to no knowledge of how to build a product or find a market for it, generate a customer base and start selling. Needless to say, each of the domains mentioned here requires skill and expertise for a successful business to be built.
To be an entrepreneur means to be an
individual who takes on challenges. It is synonymous. It also means to be
someone who is a problem solver. Someone who knows what lies ahead is only half
the battle. Below given is a list of the major difficulties faced by
entrepreneurs at different stages.
1.
Raising
funds
Fundraising is the first major hurdle
that an entrepreneur needs to overcome. It is one of the biggest challenges as
finding an investor is easier said than done. Raising funds is not just about
asking money from potential investors. It is an extremely tedious job to come
up with a pitch that will make investors believe in the potential of their
idea. It is also vital to master the art of storytelling when it comes to
fundraising.
Raising a round of funds can take
anywhere between 6 and 12 months. Even the best startups have faced several
rejections before securing funding.
There’s a history of entrepreneurs going
broke as they end up taking debt in the form of funds and are unable to meet
their anticipated sales target.
2.
Product
Building
The next major roadblock is developing a
product out of an idea. When it comes to product creation and development,
technology plays a critical role. Typically, entrepreneurs have an idea and
vision of a product, but they’re unaware of the technological expertise needed
to build the product. A lot of times, entrepreneurs fail to acquaint themselves
with the relevant technology.
There are quite a few instances where
entrepreneurs managed to raise a lot of funds, but did not have any knowledge
regarding the technology that is required to develop the product that would
work like a magnet to attract customers.
3.
Marketing
and Sales
One could have developed the best
product in the world, but if the product has been advertised in the wrong
market, it’ll never be successful. Finding the relevant demographic target
place for a product and creating a loyal customer base is a complicated and integral part of an entrepreneur’s work.
To make sure that the product sells and
reaches the right customers, in-depth market research and assessment of product
competitions are crucial. Additionally, ground-level sales work is known to
offer positive results. Once the groundwork is done, it is time to introduce
the product and then, an experienced and proficient network of marketing and
sales professionals should be in place to take it forward.
There are so many different products
hitting the market that entrepreneurs
find it difficult to keep up with the changing market needs and rate of growth.
This is why it is crucial to always bring forth one’s A-game where marketing
and sales is concerned.
4.
Building
a Team
Gathering the right team for the job is
a tricky, yet important part of building a business. The biggest challenge here
is finding employees who would be willing to work with you while keeping your
hiring costs low. The next challenge is building a team that can work really
well together. So, this process is actually more than just finding people with
the right skillset. It is about hiring enthusiastic people who are flexible and
bring a vast array of perspectives and ideas to the table.
5.
Delegation
of Tasks
Delegating or outsourcing tasks is
another major difficulty that entrepreneurs face. It seems that most of the
time, something or the other gets messed and the entire task has to be redone.
This leads to delays and failure to meet deadlines. Successful delegation
comprises providing the authority and resources to enact specific tasks and
also finding the right team of employees or outsource partners. It’s a bit of a
trial and error process.
6.
Decision-making
Some people are naturally indecisive,
but even those who are not saved from having to make some truly painful and
difficult decisions when running a business. It’s never easy to make business
decisions, regardless of one’s leadership skills. Some entrepreneurs consider
themselves to be the leader and they make all the decisions themselves. They
don’t consult with anybody or have a team to help make all the vital decisions.
While others believe in being a team player and discusses with the entire team
to listen to their vital inputs. That being said, there are times when
businesses actually work out better if one person is making all the decisions,
rather than having a committee. But, this works only if the entrepreneur can understand the weight
of the decisions and prepared to be blamed in case of failure.
There’s no one-size-fits-all solution
when it comes to decision-making and one has to decide whether to be a solo
leader or a team player.
7.
Time
Management
When starting with a new business
venture, time management is one of the biggest difficulties faced by
entrepreneurs. As newcomers, they take up multiple roles and don as many hats
as possible. They have to accomplish so much in a limited amount of time, and
therefore, they’re always running from pillar to post.
While the limited funds and time are
something that cannot be controlled, having a strict schedule that allocates
money and time to each task is achievable. Entrepreneurs cannot afford to lose
money or waste time, especially during the first few years of being in
business. They have to be extremely smart about allocating each penny and
minute. This can be done by creating a goal list that is divided into weekly,
monthly and yearly goals.
Entrepreneurial life is laden with
difficulties and challenges. It starts the moment an individual posts an idea. Intelligence and
perseverance are allies. Once the dark days of entrepreneurship are over,
immeasurable rewards are waiting to be reaped.
VGO becomes the platform you need. We
offer startups the helping hand they need to turn their dreams into reality.
Our provision of services including Build, Support, Sales and Marketing lays
down the structure over your conceptual blueprint and prepares its launch to
likeminded audiences. VGO’s method involves facing your challenges for you; imagine
us as the tank you need to take the heavy hits while you prepare the primary
artillery. Quite simply, we will fund your idea, build you the required tech,
assist you with a team and marketing, and take your vision to sales. We don’t
abandon here but help you with the accounts and tax, thoroughly guiding you and
training you, ultimately making you a global company.
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